On August 6, 2026, Insta360 seems to have allowed the preview videos for their new 360 camera to be posted. Some “reviewers” do up-front explain they were sent the hardware for free (which should be obvious; you cannot buy it yet), while others do not mention their video is sponsored with hardware. Of course.

Go to YouTube and take a look, but don’t expect too much yet. They seem quite limited to what they can say right now, and are unable to show any comparison videos — making the early release pretty pointless.

“Pro Tip” (again, there is no such thing unless your professional job really is giving tip): If a video does not tell you they got the gear for free, you may wish to skip their later “review.” If they are hiding the fact that they have been compensated with hardware, what else are they willing to hide? Also, be aware that if a “reviewer” who receives free hardware says bad things about that hardware, the company is less likely to send them more hardware in the future.

And so it begins…